Analyst View of 2021

After the year we’ve experienced, no one feels comfortable making predictions. Look what happened to all those “2020 Trends”. This session isn’t about predicting the future but about identifying how 2020 changed the tech industry. Greg Ferro, Johna Till Johnson, and Nick Lippis look at ways the pandemic has redirected how businesses view technology. Sales Model All participants agreed with Greg’s assessment that enterprise sales models were changing.  Specifically, tech companies found that they could sell solutions by offering a free trial and providing a…

F5 Invests in Cloud Edge “Real Estate” with Volterra

F5 has always been a little different than other infrastructure companies. Yes, it cut its teeth on load balancing successfully, and this put F5 in-between developers and infrastructure teams. It is known in most corporations by both organizations giving them a wide view into requirements, which has served it well over the years. It started with physical appliances that balanced traffic as it entered a private data center destined to specific servers so as to avoid bottlenecks and improve user experience.  Leveraging this data path…